From 2008 through 2009, MediaCom enhanced public awareness of Children's Health Fund through:
National PRINT publications;
ELEVATOR ADS across New York City; and
an ONLINE AD CAMPAIGN.
Our Doctors Go The Distance
ONLINE AD CAMPAIGN
This campaign aims to raise awareness online via millions of impressions across the web. Over the course of a three-month period, ads featuring Children's Health Fund's distinct Mobile Medical Clinics are running on Café Mom, Yahoo, MSN and She Knows.
Radio PSAs featuring Jane Pauley and Paul Simon
RADIO stations in sixteen markets across the United States broadcast public service announcements featuring singer-songwriter Paul Simon, CHF’s Co-founder and Board member, and Jane Pauley, also a CHF Board member as well as Chair of the Advisory Council.
Listen to: Jane Pauley's PSA, Paul Simon's PSA
(player will open in a pop-up)
Give the Gift of Good Health
PUBLIC AD SPACE
Out-of-home advertising (or outdoor advertising) is made up of more than 100 different formats, totaling billions in annual revenues each year in the USA. MediaCom's efforts on behalf of the Chldren's Health Fund have secured donated ad space from digital billboards in Mississippi and Louisiana to digital elevator ads in New York City.